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Nine Questions With: The Science of Hope and Action As part of Reblue Ventures' ongoing Nine Questions With interview series, we sat down with Katharine Hayhoe—Chief Scientist at The Nature Conservancy and Distinguished Professor at Texas Tech—to explore the evolving business case for climate leadership. From her pioneering work in climate modeling to advising policymakers and corporations, Katharine has consistently bridged the gap between scientific urgency and practical action. In this conversation, she reframes climate decisions as business decisions, revealing how net-zero commitments deliver more immediate returns than previously understood and how corporate climate strategy can scale from local success to systemic change. She also unpacks the strategic advantages of values-based communication, the business applications of AI in sustainability, and why curating climate information prevents paralysis and drives progress. With a unique blend of scientific rigor and communication expertise, Katharine offers executives a refreshing perspective on climate leadership—one that balances hard truths with evidence-based optimism and transforms sustainability from a compliance exercise into a strategic advantage.

VECTRA International and Reblue Ventures join forces to transform risk management and sustainability. Combining VECTRA’s expertise in compliance and supply chain strategy with Reblue’s AI-powered SustainSwift platform, this partnership enhances visibility, accelerates decision-making, and drives ROI-focused sustainability. Discover smarter, resilient business solutions at vectra-intl.com and reblueventures.com.

As part of Reblue Ventures’ ongoing Nine Questions With interview series, we sat down with Anna Krotova—Chief Sustainability Officer at Picnic Technologies and a leading voice in strategic sustainability—to explore what it really takes to embed sustainability into fast-growing organizations. From her early days shaping global reporting standards at GRI to scaling green finance solutions in fintech, Anna has consistently operated at the intersection of purpose and performance. In this conversation, she shares how CSOs can balance compliance with transformation, make sustainability resonate with CFOs, and avoid green compromises in high-growth environments. She also unpacks the challenges of AI’s environmental footprint, the inefficiencies of sustainability data collection, and the mindset shifts required to drive real change. With a pragmatic yet values-driven approach, Anna offers a clear-eyed view of what the next generation of sustainability leadership must look like—strategic, system-aware, and rooted in impact.